IDENTIFYING MARKET GAPS AND OPPORTUNITIES

If audience funnels and stakeholder maps are new to you, then this course is a great introduction to your new role as journalism startup founder. News entrepreneur and media consultant Anita Li is your guide for this course, which will help guide you in these early stages of building out your news business. This course is a great precursor to The Business Side of Things and will help set you on the right track as you embark on this new journey.

Instructor: Anita Li | Length: 1.5 (90 minutes) | Video Replay

Non-CABJ Members: $15 | CABJ Members: Free

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In It For The Long Haul: Maintaining Your Platform

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Connecting Audience Engagement and Revenue